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Digital Media Statistics

  • By the end of 2012, eMarketer estimates total mobile phone users in France will reach 50 million and mobile internet users will reach 14 million,…

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  • Online paid content isn’t changing as dramatically as mobile, but it is growing. 34 per cent of publishers surveyed are already charging for online web…

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  • A total of 3.62 million people own tablet computers in the UK, with Apple having a 73% market share, according to new research from Kantar…

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  • A sweeping new report from Swedish tech firm Ericsson that studied viewing habits across 13 developed countries found that fewer people are tuning in to…

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  • Online ad expenditures of $80.2 billion are fueling the recovery, with internet ad spending increasing 17.2% this year. The global advertising industry has rebounded more quickly from…

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Member Benefits

OPA Europe members themselves consider the following list to be key member benefits:

  • Contact w/ other members for sharing of strategies/ideas; networking; joint business; sharing of best practices
  • Sharing intelligence on measurement methods and vendors
  • Sharing of information on technology providers to improve efficiencies
  • Having our voices heard at the EC via lobbying
  • Member visibility through website and PR efforts
  • Access to original and third-party research
  • Private access to industry news (members-only section of website)
  • Access to OPA U.S. members, events and teleconferences
 
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