Digital Media Statistics
- 21 January 2010
The online increases (10.4 percent for internet, 11.5 percent for search) were the most pronounced since Q108 - showing that, during the recession, advertisers embraced the higher guarantees that the web offers through targeting and metrics.
Please click on the link to read the full article. http://paidcontent.co.uk/article/419-bellwether-advertisers-flocked-to-web-during-downturn/