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Digital Media Statistics

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Online Video Viewership Rises 1.3%

Digital Media Statistics

The number of unique viewers of online video increased 1.3% year-over-year, from 130.1 million unique viewers in March 2009 to 131.7 million in March 2010, according to VideoCensus data from The Nielsen Company.

On a month-over-month basis, the number of unique online video viewers fell 0.4% from February 2010. Total video streams, about 9.26 billion, fell 4.2% from March 2009 and 10.1% from February 2010. Average minutes spent per viewer, 183.4, also declined on a year-over-year (3.8%) and month-over-month (5.5%) basis.

Read more:  http://www.marketingcharts.com/direct/online-video-viewership-rises-13-12779/

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