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Digital Media Statistics

  • By the end of 2012, eMarketer estimates total mobile phone users in France will reach 50 million and mobile internet users will reach 14 million,…

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  • Online paid content isn’t changing as dramatically as mobile, but it is growing. 34 per cent of publishers surveyed are already charging for online web…

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  • A total of 3.62 million people own tablet computers in the UK, with Apple having a 73% market share, according to new research from Kantar…

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Tablet users increasing content consumption

Digital Media Statistics

The “Hidden Opportunities in New Media Survey” found that 29% of tablet owners increased their use of magazines in the last year compared with just 4% of nontablet owners. Similarly, 26% of device owners said they increased their consumption of newspapers compared with just 6% of nontablet owners.

The survey was conducted online in December 2010 and included interviews of 2,000 U.S. consumers.

Full article: http://www.btobonline.com/article/20110314/MEDIABUSINESS12/303149944/tablet-users-increasing-content-consumption

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