Market Data
2011
BBC Redesign Attempts To Make Website More “Swipable”
With the rise of new media platforms like tablets and smart phones, the ways in which we interact with content have shifted dramatically. In a nod to the ever-growing amount of readers using tablet and mobile devices to read the news, the BBC launched a beta site redesign today that accounts for “swipability,” the finger gesture most popular for navigation on smart phones and tablets. “The beta provides a first glimpse of core design principles that will underpin the reshaped BBC Online,” said the BBC in a press release today, “which take into account changing user behaviours including the preference for ‘swiping’ through content – increasingly intuitive given the rise of touch-screen smart phones and tablets.”
Full article: http://www.mediabistro.com/10000words/bbc-redesign-attempts-to-make-website-more-swipable_b7061
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