Wednesday, 23 February 2011 00:00
That, says a team of Merrill Lynch analysts, is the hit it would take in Kindle book sales
The button circled at right on Amazon's (AMZN) popular Kindle app for the iPhone will have to be removed if the company wants to continue doing business in Apple's (AAPL) App Store. That's because it takes customers out of the store to Amazon's website, where readers have been buying books for nearly two years.
The prohibition against such links is one of the conditions Apple is imposing as part of a new policy announced last week -- along with a 30% cut in any so-called "In App" sales and a rule that prohibits third parties from passing that extra charge onto their customers.