Meeting News
Upcoming Meeting - Subscription Strategies
OPA Europe members will be meeting in London on March 19-20 to discuss “Subscription Strategies for Digital Publishers.”
Through member presentations and debate this meeting will explore subscription strategies for digital publishers, focusing on how publishers are evolving their product and pricing models, improving conversion and retention through onsite marketing, personalization, and customer service, and deploying the tools, teams, and KPIs needed to drive growth. It will also examine how subscription audiences influence advertising approaches and how distribution strategies across major platforms are shifting. Members will also discuss publishers’ key subscription challenges for 2026 and the policies being put in place to address them.
Product Tech & Innovation Recap
On October 16-17, the members of OPA Europe met in Lisbon at the offices of Medialivre to discuss Product Tech & Innovation.
Presentations examined how publishers are integrating AI across product design, editorial, personalization, engagement, and advertising, as well as the balance between building and buying new technologies. Discussions covered UX and design innovations that drive conversion and loyalty, approaches to prioritizing and measuring projects on the digital roadmap, effective team structures and collaboration models, and an overview of core tech infrastructure—including first-party data, CMS, and Adtech systems.
Audio/Video Strategies Recap
On June 19-20, the members of OPA Europe met in Milan at the offices of Gruppo 24 Ore to discuss Audio/Video Strategies.
Presentations examined how digital news publishers are leveraging audio and video to expand audience reach, deepen engagement, and create new revenue opportunities. Participants shared best practices, explored innovative formats, and discussed common challenges to integrating multimedia into their content, distribution and monetization strategies.
