Meetings

subscriptions 2020This OPA Europe virtual meeting on October 15-16 will examine multiple facets of premium publishers' subscription strategies, notably conversion & retention approaches (centered on new product development, pricing and audience segmentation / targeting), the restructuring of processes and teams as well as resources deployed, both in terms of talent and technological tools.

covid recap smallOn June 18-19, the members of OPA Europe met virtually to discuss Publishing in a Crisis - Covid and Beyond. Presentations examined crucial issues such as strategic approach and rationale, content and services offered while focusing also on marketing/distribution, performance metrics and monetization, as well as technology and human resources.

covidOPA Europe's first ever virtual Best Practices meeting will take place on June 18-19. The central theme of the meeting is "Digital Publishing: Covid-19 and Beyond", and will examine the impact of the pandemic crisis on our industry, by examining both its consequences (across editorial, subscription sales, ad monetization and marketing) and the path to recovery.

rome confOn February 27-28, the members of OPA Europe met at Prisa - El País in Madrid to discuss Apps Publishing Strategies. Presentations examined crucial issues such as strategic approach and rationale, content and services offered while focusing also on marketing/distribution, performance metrics and monetization, as well as technology and human resources.

madrid 2019 smallOPA Europe's upcoming Best Practices meeting will take place on February 27-28 in Madrid, Spain. The central theme of the meeting is "Apps Publishing", and will examine publisher strategies in the app ecosystem (mobile, tablet, smartTV, etc.), particularly around the topics of design & development, content approaches, performance metrics, pricing & distribution practices, as well as advertising monetization.

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